As we are all aware of the Coronavirus contamination around the world, the lockdown is on high alert. Social distancing and isolation is still our most important priority at this point in India. Bollywood industry is on break too. But what about the movies which have already been shot and were just about to release? We have the answer for you, Laxmmi Bomb and others about to release films of Bollywood industry, are now opting to release on OTT (Over-the-top) media streaming platforms. The latest news is Laxmmi Bomb will get direct to OTT release on Disney Hotstar in June.
Laxmmi Bomb will get direct to OTT release on Disney Hotstar:
Akshay Kumar’s horror-comedy, Laxmmi Bomb will have a digital release as a big-screen release is a far fetched though during this crisis. Over the last three weeks, Akshay Kumar, Vijay Singh (Fox Star Studios), and Tusshar Kapoor (Producer) along with the officials of Disney+Hotstar have been interacting on video calls regarding this matter. After a meeting on 4th May, everyone reached the common ground. To get the film to release directly on the OTT platform.
Director Raghava Lawerence is working on the post-edit and final work of the film from Hyderabad. Akshay will be sending his dubbing tapes digitally to the director in a couple of days. The central shoot of the film was finished last year in November. While some patch-work and reshooting done more recently in February.
The makers of the film have cracked an umbrella deal with Star network and Fox Star Studios by renegotiating the satellite and digital rights. The combined worth of the agreement from the sale of digital and satellite rights is estimated to be around Rs. 90 to 100 crores. There is also income from music rights. Being one of the prominent producers of the film, apart from the leading actor, a larger chunk of the money goes in Akshay Kumar’s pocket.
So, this is how Laxmmi Bomb will get direct to OTT release. Stay tuned to BollywoodHush for the latest news and updates on your favorite films.